What is black hat seo

Today, people to search online they need quick and relevant information.Many SEO companies employ use SEO techniques to achieve higher rankings of websites in search engine results. However it is done correctly and under the guidelines of Google. This means to avoid illegal and unethical methods as Black hat SEO techniques. This technique is prohibited your website from search engines and Google.  There are some SEO tactics that affect your website traffic. It misuses your site ranking in Google search results. This SEO techniques are known as Black hat SEO techniques.Only white hat SEO techniques are gaining better results.

Top 5 black hat SEO techniques to avoid

Duplicate Content

One of the black hat SEO techniques is copying content from other website . The Google search engine algorithm is revised. Now it index only unique content. So if you are focused an ethical search engine optimization (SEO). Create an unique content of your site. Try to avoid copying from other websites.

Exchange links from other websites

Where you can do link exchanges. It reduces your website rankings. Google is not considering with these activities. Building links to your website to naturally get better results. Try to avoid exchanging links from other websites. The best way to get quality links is creating unique content.

Cloaking

Cloaking is an unethical SEO technique. It also considers as black hat SEO technique. The content provided on the web page has differed from that presented to observe the user. When people opened a clocked webpage. They do not get their proper results. If search engines resolve a cloaking website. The website will be banned.

Hidden Text or Invisible Text

The search engines consider hidden text as spam. The hidden text is also called invisible text. If search engines resolve a hidden text in your website. The website will be banned. Some of the companies use hidden text for correct reasons. That will rank to your website. But search engines is not consider that page ranks.

Keyword Stuffing

Is also an unethical SEO technique. If your website has keywords in a page. It will not consider to rank a page. The search engines will prohibited your website. It examined as a spam website. Now keyword stuffing is considered as black hat SEO technique. Avoid keyword stuffing is creating unique content. It will be more useful for users to read. Most of the companies are using keyword stuffing. After the Google search engine algorithm are updated. The companies are not using these techniques.

Bottom Line

These techniques have gotten better results in a short time period. Once the search engine considers as a black hat technique. Then your site will be prohibited . The black hat SEO techniques are prohibited your website from search engines and Google.Most of the company implement white hat SEO techniques in Coimbatore. There are many SEO techniques are used to get higher rankings. Use only white hat SEO techniques to improve your rankings.